AI Insights · Timothy · July 2021
Top 5 Toddlers Games on iOS in Oceania: Q2 2021 Performance
Explore the performance of the top 5 toddlers games on the iOS platform in Oceania during Q2 2021, highlighting trends in weekly downloads, revenue, and active users.
The second quarter of 2021 saw significant activity in the toddlers games category on the iOS platform in Oceania. Here’s a look at the performance of the top 5 apps in this category, based on data from Sensor Tower.
Reading Eggs - Learn to Read experienced a steady performance in Q2 2021. Weekly revenue peaked at around $55K in mid-April and remained robust, closing the quarter at approximately $54K. Weekly downloads saw a gradual increase, starting from 3.4K at the end of March and peaking at 5.7K by the end of May. Active users also showed a consistent trend, beginning at 27.4K and ending at 28.3K by the end of June.
Epic - Kids' Books & Reading showed consistent weekly revenue, peaking at $21K in early April and maintaining an average around $19K. Downloads saw a notable spike at the end of May, reaching 6.2K. Active users mirrored this trend, peaking at 12.2K at the end of May, before stabilizing around 7.7K by the end of June.
Lingokids - Play and Learn demonstrated a strong performance with weekly revenue peaking at approximately $15K in mid-June. Downloads varied throughout the quarter, with a high of 3.6K at the end of May. Active users consistently hovered around 8.5K towards the end of the quarter.
Kiddopia - Kids Learning Games saw fluctuating weekly revenue, peaking at $15K in early April and maintaining an average of around $10K. Downloads were inconsistent, with a notable peak of 3.3K in late June. Active users showed significant growth, starting at 26.3K at the end of March and peaking at 34.1K in late June.
Moshi Kids: Sleep, Relax, Play had a moderate performance with revenue peaking at $9.1K in late March and stabilizing around $5K to $6K. Downloads remained relatively low, with a slight increase towards the end of the quarter. Active users decreased from 4.5K at the end of March to around 3.5K by the end of June.
These trends highlight the dynamic nature of the toddlers games category on iOS in Oceania. For more detailed insights and data, visit Sensor Tower.
